Thursday, July 31, 2008

Mini press wrap

Found via AdArena

Mini really is a loved brand. Ask any Mini owner. And they churn out great advertising consistently.

I especially like their print and outdoor executions. This is a wrap covering a magazine. When you take off the wrap, the car roof comes off. Very clever.

More mini ads here: Mini summer, Mini Let's Motor, Mini vending machine. and the classic viral avaword by digital agency Glue.

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