We do love the asterisks*

I read this online and couldn't resist sharing it. We marketers do love the asterisks*



*I'm no stranger to the asterisk. I can relate to the struggle of trying to summarise an offer, that requires lots of terms and conditions, into a headline. This offer seems pretty good. But the headline still feels wrong.

Some things are consistent in every country?

It appears that regardless of country or culture, men just don't like sharing their chips. If you want some, we'll happily buy you your own. Just don't expect us to share ours.

More creative media by McDonald's

Via The adBlog

McDonald's 'Fresh Salads' ad

I thought this was eye catching - part of McDonald's Fresh Salads campaign. Leo Burnett are the agency. They took silver in the Media category in Cannes for their campaign where they actually planted and grew salad on a billboard over a 3-week period. You can see the video here.

Found the ad at Scamp's blog. There was a bit of chat going on about the awards if you are interested.