Wednesday, September 15, 2010

Design matters



Thought this was pretty sharp. Apart from the obvious ones (Apple, Google), not sure how many brands really get into design as a way to differentiate. This had me thinking about Tropicana's 20% drop in sales after changing its packaging.

2 comments:

eonmech said...

Nice article thanks for sharing , very informative and insightful stuff , keep updating more
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Teresa Halminton said...

It's true. With the same product, I would like to choose the one from the brand with good looking package.
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