Friday, December 5, 2008

7 misconceptions of Youth Marketing

View SlideShare presentation or Upload your own. (tags: marketing youth)


Nice short presentation by Paul MacGregor at threebillion.com

Found via Ruby Pseudo wants a word

3 comments:

Morgan Coudray said...

Great Presentation! The key take-away is the metaphor comparing online marketing to a thread as opposed to a silo.

This applies to marketing in general. Don't throw money at it, you got to invest in it and invest yourself for it to really be cost-effective.

Nick McGivney said...

I feckin love this. I'm sending it to the entire gang I'm freelancing with at the minute because it's the best of its kind I've stumbled on. Good post, Paul.

Paul Dervan said...

I liked it alright. Forgetting I'm not the target audience is something I do all the time to be honest....