Thursday, June 19, 2008

Free 'Word of Mouth' book

Image sent to me by Emer.

Seth posted earlier in the week about Dave Batler's new book. I read Grapevine, Dave's last book, and admit I found it facinating. He specialises in Word of Mouth marketing and has built up a unique agency around this.

In true WoM style, Dave is giving away his new book for free. Read Seth's post and download the book for free here.


Anonymous said...

Nice one. Downloading now.

Paul Dervan said...

no bother. let me know what you think. Grapevine was really interesting so looking forward to reading this myself