Thursday, October 16, 2008


Think I am going to be using this quote a lot - when talking about advertising anyway. Love it.

Not sure if it is the influence of classic VW ads like 'Think Small', but where possible, I've always gone for a 'less is more' look in press and outdoor. Which is why this, this and this all appeal to me.

Found via Helge Tennø in one of his many wonderful presentations.

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