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Wednesday, September 15, 2010

Design matters



Thought this was pretty sharp. Apart from the obvious ones (Apple, Google), not sure how many brands really get into design as a way to differentiate. This had me thinking about Tropicana's 20% drop in sales after changing its packaging.
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3 comments:

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  2. Teresa HalmintonNovember 30, 2017 at 11:06 AM

    It's true. With the same product, I would like to choose the one from the brand with good looking package.
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